EnovitecAD - Privacy Policy

Privacy Policy

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Privacy Policy

PRIVACY POLICY

Last Updated: June 10, 2025

1. Introduction Enovitec Group LLC ("Enovitec", "we", "us", or "our") is committed to protecting the privacy of individuals who interact with our digital advertising platform ("Platform") and our corporate website. This Privacy Policy outlines our practices concerning the collection, use, and disclosure of personal information from our advertisers and publishers ("Clients") and the end-users who interact with advertisements delivered through our Platform ("End Users").

This Policy is designed to comply with major privacy regulations, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and other applicable laws.

2. Information We Collect We collect information to provide and improve our services. The type of information we collect depends on your interaction with us.

(a) Information We Collect from Our Clients (Advertisers and Publishers) When you register for an account, use our Platform, or contact us, we collect information you provide directly:

Account Information: Your name, company name, email address, physical address, phone number, and account credentials.
Payment Information: Billing details, credit card information, or other payment information, which is processed by our third-party payment processors.
Communications: Any information you provide when you contact us for support or other inquiries.

(b) Information We Collect Automatically Through Our Platform and Services When Clients or End Users interact with our Platform or advertisements delivered by our Platform, we automatically collect certain information:

Device and Browser Information: IP address, device type, browser type and version, operating system, and unique device identifiers (like IDFA for iOS or AAID for Android).
Usage Information: Information about your interaction with advertisements, such as ads viewed, clicks, frequency, and post-click activity on an advertiser's website.
Geolocation Data: We may infer your general geographic location (e.g., city, state, country) from your IP address. We do not collect precise GPS location without explicit consent.
Cookie and Tracking Data: We use cookies, pixels, and similar technologies to collect information about Browse activity across different websites and time. This is used for ad targeting, frequency capping, and performance analytics.

3. How We Use Your Information We use the information we collect for the following business and commercial purposes:

To Provide and Maintain Our Services: To operate the Platform, manage Client accounts, process payments, and deliver targeted advertisements.
For Analytics and Improvement: To understand how our Platform is used, to monitor and analyze trends, and to improve its functionality and user experience.
For Personalization and Ad Targeting: To create user segments and deliver advertisements that are more relevant to End Users' likely interests. This includes interest-based advertising, contextual advertising, and retargeting.
For Security and Fraud Prevention: To protect the integrity of our Platform, prevent fraudulent activity (like click fraud), and enforce our legal terms.
For Communication: To respond to Client inquiries and send administrative information, technical notices, and marketing communications (where permitted by law).
To Comply with Legal Obligations: To meet our legal, regulatory, and compliance requirements.

4. How We Share and Disclose Information We do not sell personal information in the traditional sense. However, we do share information as a core part of our business operations:

With Advertisers and Publishers: We share performance data related to ad campaigns, which may include aggregated or anonymized End User data.
With Service Providers: We engage third-party companies to perform services on our behalf, such as cloud hosting, data analysis, payment processing, and customer support. These providers are contractually obligated to protect the data and use it only for the purposes we specify.
For Interest-Based Advertising: We may share identifiers and usage information with third-party advertising partners to facilitate targeted advertising across the internet.
For Legal Reasons: We may disclose information if we believe in good faith that it is required by law, a subpoena, or other legal process, or to protect the rights, property, or safety of Enovitec, our Clients, or the public.
In Connection with a Business Transfer: If Enovitec is involved in a merger, acquisition, or sale of all or a portion of its assets, your information may be transferred as part of that transaction.

5. Cookies and Your Choices Our Platform uses cookies and similar technologies to function and to enable interest-based advertising. You can control cookies through your browser settings and other tools. Many advertising industry associations offer centralized opt-out tools to manage interest-based advertising (e.g., the NAI, DAA, and EDAA). Please note that opting out does not mean you will no longer see ads; it means the ads you see will not be tailored to your interests.

6. Data Security and Retention We implement reasonable administrative, technical, and physical security measures designed to protect the information we collect from loss, theft, misuse, and unauthorized access. However, no security system is impenetrable, and we cannot guarantee the absolute security of your information.

We retain personal information for as long as is necessary to fulfill the purposes outlined in this Policy, unless a longer retention period is required or permitted by law.

7. Your Privacy Rights Depending on your location, you may have certain rights regarding your personal information.

(a) For Residents of the EEA, UK, and Switzerland (under GDPR) You have the right to:

Access: Request a copy of the personal data we hold about you.
Rectification: Request correction of inaccurate personal data.
Erasure (Right to be Forgotten): Request deletion of your personal data.
Restrict Processing: Request that we limit the processing of your personal data.
Data Portability: Request that we provide your data in a machine-readable format.
Object: Object to the processing of your personal data, particularly for direct marketing.

To exercise these rights, please contact us at privacy@enovitec.com.

(b) For Residents of California (under CCPA/CPRA) You have the right to:

Know: Request to know the categories and specific pieces of personal information we have collected, the sources of that information, the business purposes for collecting it, and the categories of third parties with whom it has been shared.
Delete: Request the deletion of your personal information, subject to certain exceptions.
Correct: Request the correction of inaccurate personal information.
Opt-Out of Sale/Sharing: We do not "sell" personal information as commonly understood. However, because the definition of "sale" and "sharing" under the CCPA/CPRA is broad and may include interest-based advertising, we provide the option to opt out. You may direct us not to "sell" or "share" your personal information by [Clicking Here: Do Not Sell or Share My Personal Information - Note: This would link to a dedicated form or settings page].

To exercise your right to know, delete, or correct, please contact us at privacy@enovitec.com. We will not discriminate against you for exercising your CCPA/CPRA rights.

8. International Data Transfers Enovitec is based in the United States, and we process and store information in the U.S. and other countries. If we transfer personal information from the European Economic Area to other countries, we will ensure that appropriate safeguards, such as the Standard Contractual Clauses, are in place to protect the data.

9. Children's Privacy Our services are not directed to children under the age of 16, and we do not knowingly collect personal information from children under 16. If we become aware that we have inadvertently collected such information, we will take steps to delete it promptly.

10. Changes to This Privacy Policy We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on our website and updating the "Last Updated" date. We encourage you to review this Policy periodically.

11. Contact Us If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our Data Protection Officer at: Enovitec Group LLC Email: privacy@enovitec.com